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So, you've opened up your quilting business?
You're in a good location, provide a superior product and offer compelling prices. Yet, somehow, you'd like to see more people frequenting your quilt shop or signing up for your quilting classes, taking advantage or your machine quilting services, or purchasing your quilts.
One way to achieve your quilting business goals is to write articles.
If you've never fancied yourself as much of a writer, don't worry. If you've got news, there's a good chance that someone will want to read it, and therefore, your local paper will want to publish it.
The obvious question is: "How do I get started?" Well, it's a lot easier than you may think. First of all, you need to have a newsy and interesting angle to your potential story - the kind of thing editors will be glad to publish.
Are you a brand new quilting business, perhaps the first in town?
Do you provide special workshops on quilt making?
Have you expanded your quilting product or service offerings?
Have you contributed qulits to a noteworthy cause?
Do you use unusual fabrics to make your quilts?
Does your machine quilting business offer special services?
Have you ever sold a quilt to a celebrity?
If you can answer "Yes!" to any or all of these questions, then you can potentially write an article that would be of interest to an editor at one of your local papers.
There are two ways you can go about writing an article for your quilting business. The first option is if you write the article and then ask the editors at your local papers whether or not they would be interested in publishing it. The second option would be to first contact local editors and ask if they would be interested in your article if you write it.
Option two is the better of the options because you can determine if there's interest before spending your time writing the article. And, because many local papers are understaffed (and underpaid), they will welcome having some great local news written for them.
You most likely will not be paid for your efforts, but that isn't as important as getting publicity that will prompt people to visit your quilt shop, call you for machine quilting services, or get people to buy your quilts.
But what if writing isn't your forte? If this is the case, you have a few options. First, you could ask someone to write the article for you. Many journalism students, for instance, would be happy to add another article to their portfolio. And they might be willing to accept a letter of recommendation over payment.
Second, you could simply call the editor and explain why he or she should assign a writer to do a story about your quilting business. If you're pitch entices the editor, you just may be featured in an upcoming edition of the paper.
An article in your local paper can certainly generate more traffic and sales for your quilting business. You've simply got to make sure you provide an interesting story that the editor of your local paper will want to share with his readers.
About the Author
Chuck Smith is the owner of www.QuiltingBusiness.com, the web's only site dedicated to helping you make money with your quilting. Visit www.QuiltingBusiness.com today to sign up for the FREE email mini-course: "7 Unique Ways to Make Money with Your Quilting."
...Author: Chuck Smith
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About Quilting Floating Nine Patch is a baby quilt sewn from a combination of Snowball and Nine Patch quilt blocks. Blocks are placed on point, with patchwork setting and corner triangles filling in the gaps at the ends of diagonal rows. I wanted the nine patches to pop out just a bit, but you could either make them pop even more, or put focus on other elements -- it's all about your color and color value choices. Floating Nine Patch Baby Quilt Pattern originally appeared on About.com Quilting on Monday, May 21st, 2012 at 12:55:50. Permalink | Comment | Email this Antique Tile Quilt Block Pattern The Antique Tile quilt block pattern is an easy block to cut and sew, with patch edges that are all cut on the fabric's straight grain. The instructions show you how to strip piece two of the units, but include cutting specs for those of you who prefer to make the block one piece at a time. Antique Tile Quilt Block Pattern originally appeared on About.com Quilting on Saturday, May 19th, 2012 at 21:20:26. Permalink | Comment | Email this Album Star Quilt Block Pattern Album Star was one of the patchwork quilt blocks used in the Scrap Happy Sampler quilt. I love the many possibilities this design offers for color placement, and more importantly, color value variations. I've included a 'blank' schematic of the block on page 3 of the pattern, so if you aren't sure which colors and values you'll like best, print it out and play around with the layout. You might even end up making an entire batch of these blocks. Album Star Quilt Block Pattern Album Star Quilt Block Pattern originally appeared on About.com Quilting on Tuesday, May 15th, 2012 at 06:00:00. Permalink | Comment | Email this Picnic Time Quilt Block Pattern Picnic Time is based on a traditional quilt block that's very pretty, but has lots of set-in seams that make it more suitable for hand piecing than for assembly with rotary cutting techniques. I divided a couple of the original block's patchwork areas to make this new version a cinch to sew. You can dramatically change the looks of this quilt block by altering color value within its patches. It's a good choice for a scrap quilt, but works as well when all blocks are identical. If you don't want to make a large quilt, try using Picnic Time to sew a table runner and sew them in pairs to create placemats. The block finishes at 14" x 14". Picnic Time Quilt Block Pattern Janet Wickell Picnic Time Quilt Block Pattern originally appeared on About.com Quilting on Monday, May 14th, 2012 at 07:30:38. Permalink | Comment | Email this Patchwork Table Runner Pattern This colorful table runner is made from four 10" square blocks placed on point and surrounded by setting and corner triangles. Two borders finish the layout, one cut from narrow green strips and the other from wider pieces of a floral -- both areas repeat fabrics used in the quilt blocks. The runner finishes at about 22-1/2" x 65", but you can easily change its length or width. The table runner shown was designed with a Christmas theme -- just choose different fabrics to change its appearance. © Janet Wickell Patchwork Table Runner Pattern originally appeared on About.com Quilting on Wednesday, May 9th, 2012 at 06:00:36. Permalink | Comment | Email this Flying Dutchman Quilt Block with No-Waste Flying Geese Make the Flying Dutchman quilt block with any combination of fabrics you desire. Try holiday prints, and sew a group of four or six blocks to make a wallhanging. Or sew a string of them together to create a quick table runner. We'll use a simple no-waste Flying Geese method to construct the block. Flying Dutchman Quilt Block with No-Waste Flying Geese originally appeared on About.com Quilting on Tuesday, May 8th, 2012 at 08:48:46. Permalink | Comment | Email this Which Way Do We Go? a Strippy Set Quilt Pattern I designed this quilt to work with a brightly colored Alexander Henry border print that was passed along to me after the death of my sister, Carol. It took me awhile to decide how to use the print, but this strippy-set quilt seemed to do the trick -- and it's a quilt that most everyone has enjoyed. Read through the pattern a few times before you begin making the quilt, just to make sure you understand the steps, and assemble a few of the Winged Square blocks before you make the units for all of them -- in case you need to make sewing adjustments... Which Way Do We Go? pattern PS - If you like the Winged Square blocks used in the quilt, be sure to take a look at one of my Table Runner patterns. It's made with a larger version of the same block. Photo © Janet Wickell Which Way Do We Go? a Strippy Set Quilt Pattern originally appeared on About.com Quilting on Sunday, May 6th, 2012 at 05:00:00. Permalink | Comment | Email this Missouri Puzzle Quilt Pattern I'm from Missouri, so I wanted to write a pattern that shows off one of the blocks named to commemorate the state. The Missouri Puzzle quilt is square, with sashing and cornerstones between blocks. The blocks finish at 11-1/4" square and the quilt itself is about 66" x 66". Change the layout to suit your needs by making more quilt blocks or turning the layout into a rectangle. Or how about putting four blocks together for a matching throw pillow cover? Missouri Puzzle Quilt Pattern originally appeared on About.com Quilting on Saturday, May 5th, 2012 at 07:46:25. Permalink | Comment | Email this Twinkling Star Quilt Block Pattern The Twinkling Star quilt block finishes at 12-inches square. There are lots and lots of little half square triangle units in the design -- just take it slowly and follow my advice on assembling them oversize and then cutting back to the exact dimensions. The little units provide the perfect opportunity to use your smaller leftover pieces of fabric (and for going super scrappy with this quilt block). The block was one of twelve used in the Scrap Happy Sampler quilt. Twinkling Star Quilt Block Pattern originally appeared on About.com Quilting on Thursday, May 3rd, 2012 at 05:00:58. Permalink | Comment | Email this Watercolor Quilt Pattern The three kitty cats in this quilt are peering through watercolor-style floral windows, and you can bet they're keeping an eye on the butterflies flying around the garden. This quilt pattern has been a popular pattern with readers, and although it does have set-in seams at the mitered frames, it is not difficult to assemble. If you're not a feline fan, place something else on the windowsills. Photo © Janet Wickell Watercolor Quilt Pattern originally appeared on About.com Quilting on Wednesday, May 2nd, 2012 at 05:00:04. Permalink | Comment | Email this Newsfeed display by CaRP |
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